UX – User Experience

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UX – User Experience UX – User Experience, refers to the design created for better user experience than look and feel.  User experience (abbreviated as UX) is the process where design team plans, combine market research, product development, strategy, branding, and design to create seamless user experiences for products, services, […]

CPV

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CPV Definition: Cost-Per-View, or CPV, is a method of charging for video advertisements based on the number of views or interactions an ad receives. CPV advertising opportunities provide a platform for ecommerce merchants to connect with their relevant audience, making them a worthwhile consideration for brands looking to expand awareness.

Google BERT Algorithm

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Google BERT Algorithm Google BERT stands for Bidirectional Encoder Representations from Transformers and is an update to the core search algorithm aimed at improving the language understanding capabilities of Google. BERT is one of the biggest updates that Google has made since RankBrain in 2015 and has proven successful in […]

ClickFunnels

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ClickFunnels Clickfunnels is about automating the entire sales process giving you the power to control every stage of the buying journey. The Clickfunnels software is primarily designed to provide online businesses with a complete sales funnel. It’s a simple, hassle-free alternative to ranking your website in the search results.

Slug

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Slug The term “Slug” refers to the different elements in a URL (Uniform Resource Locater). In other words, a slug is the unique part of a URL that generally identifies a particular page or resource on a website in an easily readable form by both users and search engines. Each […]

BreadCrumbs

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BreadCrumbs Breadcrumbs, in the marketing terms is secondary navigation setup inside the website for better user experience, reducing bounce rate while giving user easy and more access to switching between relevant pages while searching for a particular content in the website. They show user hierarchy and location of the webpage […]

Guest Blogging

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Guest Blogging Guest Blogging means posting blogs/articles as guests on other websites or third party websites to promote your brand or business. There are many guest blogging industry specific sites available where you can register yourself, post content on some relevant topic, once your content is approved. Backlinks are very […]

Keyphrase

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Keyword Phrase Keyphrase, in marketing terms is made up of two words, “Keyword” and “Phrase”, like keywords normally refers to a single word related to your business, Keyphrase refers to a group of words belonging to your business, that could be present in user’s search query. Keyphrase also help in […]

Backlink

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Backlink Backlinks are basically hyperlinks pointing from outsite domains to your site/domain. A good SEO score needs, a great number of Backlinks to a site, so generating backlinks is neccesary for Search Engine Optimization of a website whican can be acheived through Guest Blogging, commenting on other blogs (not spam […]